Founded in 2013, Affinity was established as an owner and operator of financial services companies in sub-Saharan Africa. Affinity prides itself on establishing digital-forward and branch-light financial institutions, leveraging fintech and innovative design to improve financial access and affordability. Affinity made its first investment in 2015, acquiring PayFlex in Ghana.
Group management provides strategic guidance and technology development to our operating companies.
Affinity’s senior advisors have a broad range of backgrounds and deep individual expertise.
Access to finance is a fundamental human right. Financial services can provide the path to independence, from helping individuals secure their first
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Despite the abundance of liquidity available to finance institutions in many parts of the world, too few SMEs have access to finance that allows for sustainable